The 11 kinds of happiness

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<b>Freedom from fear</b>
<br>"Advertising is based on one thing: happiness. And do you know what happiness is? Happiness is the smell of a new car. It's freedom from fear. It's a billboard on the side of a road that screams with reassurance that whatever you're doing is OK. You are OK."</br>
<br>- Don Draper, <i>Mad Men</i></br>

Freedom from fear
"Advertising is based on one thing: happiness. And do you know what happiness is? Happiness is the smell of a new car. It's freedom from fear. It's a billboard on the side of a road that screams with reassurance that whatever you're doing is OK. You are OK."

- Don Draper, Mad Men

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