Andy Murray of Great Britain celebrates winning a point during the men's singles gold medal match against Juan Martin Del Potro of Argentina. Photo: Getty Images
Casual sexism has been as ubiquitous at these Rio Olympics as broken records and Olympic Village banging (I imagine), and it popped up again yesterday after Andy Murray won the gold medal in the Tennis Men's Singles final.
In a post match interview, John Inverdale - the veteran BBC tennis commentator and perennial nincompoop (he's the guy who disgustingly body-shamed champ Marion Bartoli at Wimbledon a few years ago) - praised Murray on achieving an epic Olympics record: becoming the first tennis player ever to win two Olympics gold medals.
Only problem, it's not true - as Murray quickly, perfectly corrected him.
"I think Venus and Serena [Williams] have won about four each," he responded.
As the internet quickly confirmed, Murray's right - Serena and Venus have each won four Olympics tennis golds each: one in singles, and three in doubles. Inverdale's claim conveniently forgot the factual kicker: Murray's the first to "defend a singles title", as the player said, not the first to win two gold medals.
Coming at a time when women's achievements at the Olympics have been repeatedly ignored and undercut, Murray's correction was a powerful reminder to give credit where it's due - and to challenge the entrenched, often unconscious, misogyny that still infects sports broadcasting.
The Scotsman - already beloved by many for his outspoken stance on gender equality in the sport (he recently declared himself a feminist, while calling out the unfair criticism his professional coach Amelie Mauresmo receives just because she's a woman on the men's side of the draw) - earned praise online for not just letting Inverdale's sexist erasure slide by.
I like Andy Murray even more for pointing out that women are people too. I award him the gold medal for feminism in the men's events— Jess Phillips MP (@jessphillips) August 15, 2016