January Jones last month. Photo: Getty
Gwyneth Paltrow may have put the Lob (short for long bob) on the map a few seasons ago, but this winter it’s set to make a major comeback, only this time, there’s a twist. Unlike the poker-straight, perfectly groomed style we coveted the first time around, this season it's all about adding soft, choppy layers into the base of the cut to boost body and movement for a more laid-back take on the original style.
Why we rate it: It bulks up fine hair, has enough weight in the ends to keep naturally curly hair under control and does a stellar job at creating the illusion of short hair, without restricting your styling choices. Case in point: you can wear it all wavy and beachy like Emily Blunt or glamorous and soft like January Jones, (right) plus you’ve still got plenty of length to pull it back into a ponytail.
Ask for: An extended bob that skims the shoulders. You want wispy, weightless layers, so if you’ve got thick hair, razoring a few extra slices in at the mid-section will keep the layers looking seamless. On the flipside, if you’ve got fine hair, adding too many short pieces can leave the hair looking stringy so stick with a few chin-length layers at the front.
Get the look with: Try spritzing a sea salt spray through the roots and leave the hair to air-dry before messing it up with your hands for a fuss-free finish. Or you can take your cue from Emma Roberts and curl large sections with a medium-sized tong for fuller-looking waves.
The Styling Essentials
- The matte finish gives fine hair extra hold: KMS HAIRPLAY Sea Salt Spray $36.95.
- Moonlights as a clever curl tamer, too: Andrew Collinge Salon Shine Salon Serum, $12.99.

- The bigger the tong, the fuller the curl: BaByliss Ceramic Curling Iron, from $77.95 (19mm).

Over to you now…
Are you ready for a change?
Hands up if you were a fan of the Lob the first time around?
















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